{"id":4565,"date":"2012-09-21T13:55:34","date_gmt":"2012-09-21T13:55:34","guid":{"rendered":"https:\/\/wordpress-402808-2566796.cloudwaysapps.com\/de\/?p=2507"},"modified":"2023-05-24T10:36:55","modified_gmt":"2023-05-24T14:36:55","slug":"beaverbrooks-jewellers-achieve-12-percent-uplift-in-sales-and-rolls-out-storeforce-to-all-stores","status":"publish","type":"press","link":"https:\/\/storeforcesolutions.com\/de\/press\/beaverbrooks-jewellers-achieve-12-percent-uplift-in-sales-and-rolls-out-storeforce-to-all-stores\/","title":{"rendered":"Beaverbrooks Jewellers Achieve 12% Uplift in Sales and Rolls Out StoreForce to All Stores"},"content":{"rendered":"\n<div class=\"wp-block-columns container max-880 is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Following a 12% increase in sales through the pilot stores,&nbsp;Beaverbrooks&nbsp;Jewellers&nbsp;is in the process of rolling out to all stores<\/strong><\/p>\n\n\n\n<p>Hove, England, September 21, 2012 \u2013&nbsp;\u201cThis is one of the most exciting solutions we have used. It will make us more focused and we have no doubt it will allow us to provide our customers with a better service and also make a very positive difference to the bottom line,\u201d said Daniel Brown, CEO.<\/p>\n\n\n\n<p>Daniel Brown, CEO of Beaverbrooks in an interview earlier this year stated: \u201cBuying jewellery can sometimes be quite an intimidating experience so we want to create a warmer, friendlier environment in stores to put our customers completely at ease. But that\u2019s just the start \u2013 ultimately, we want to be doing something quite incredible. My aim is to completely<br>astonish customers on a regular basis.\u201d<\/p>\n\n\n\n<p>In spring 2012, Beaverbrooks began a pilot with StoreForce, trialling their solution in 10 stores. StoreForce is a solution built specifically for the specialty retail market. It brings together data from traffic counters, PoS, weather and labour data from the built-in staff scheduling system to provide a comprehensive view of staff and store performance. Chris Noble, Sales Director of StoreForce Ltd says, \u201cWhere the solution adds real value is in providing insights to the store staff and field personnel. The system automatically calculates the critical KPI targets for the estate, and focuses everyone in the company on achieving the plan.\u201d<\/p>\n\n\n\n<p>Anna Blackburn, Head of Retail at Beaverbrooks wanted to ensure that the trial achieved objective results: \u201cWe opted to keep 5 of the stores blind throughout the trial, only providing the system and the training to 5 of the sites throughout the pilot. In any business, there are always improvements to be made to customer service; as soon as we had access to the insights provided by StoreForce, our staff were able to adapt, significantly increasing sales without any increase in costs.\u201d<\/p>\n\n\n\n<p>\u201cWe soon learned to trust the StoreForce system,\u201d says Adam Burrows, Store Manager from Beaverbrooks Hanley, \u201cIt\u2019s able to do in seconds what took each store manager many hours in the past, with far more accuracy. It enables us to get on with what we really want to do \u2013 provide an excellent experience for our customers\u201d.<\/p>\n\n\n\n<p>Data is available in real-time on mobile devices (iOS, Android, Blackberry and Windows), enabling Beaverbrooks to react instantly to opportunities as they arise, not after the event. By following the system\u2019s simple recommendations, and using it as a tool to motivate and manage staff, Beaverbrooks was able to achieve a 12% increase in sales above the 5 control stores.<\/p>\n\n\n\n<p>Daniel Brown, CEO of Beaverbrooks commented, \u201cThis is one of the most exciting solutions we have used. It will make us more focused and we have no doubt it will allow us to provide our customers with a better service and also make a very positive difference to the bottom line\u201d<\/p>\n\n\n\n<p>Patrick Walker, Head of IT says, \u201cThis has been one of the easiest systems we have ever had to deploy. Integration to both our epos and head office systems was done quickly and efficiently\u201d.<\/p>\n\n\n\n<p><strong>About Beaverbrooks:<\/strong><\/p>\n\n\n\n<p>Founded in 1919 Beaverbrooks the Jewellers operates in 64 stores throughout the UK. They regularly appear in the top 10 Sunday Times list of best companies to work for, and are committed to providing both an excellent place of work and an outstanding customer experience.<\/p>\n<\/div>\n<\/div>\n","protected":false},"featured_media":5429,"template":"","press_category":[],"class_list":["post-4565","press","type-press","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Storeforce Deutsch - Beaverbrooks Jewellers Achieve 12% Uplift in Sales and Rolls Out StoreForce to All Stores<\/title>\n<meta name=\"description\" content=\"Following a 12% increase in sales through the pilot stores, Beaverbrooks Jewellers is in the process of rolling out to all stores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/storeforcesolutions.com\/de\/press\/beaverbrooks-jewellers-achieve-12-percent-uplift-in-sales-and-rolls-out-storeforce-to-all-stores\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Storeforce Deutsch - Beaverbrooks Jewellers Achieve 12% Uplift in Sales and Rolls Out StoreForce to All Stores\" \/>\n<meta property=\"og:description\" content=\"Following a 12% increase in sales through the pilot stores, Beaverbrooks Jewellers is in the process of rolling out to all stores.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/storeforcesolutions.com\/de\/press\/beaverbrooks-jewellers-achieve-12-percent-uplift-in-sales-and-rolls-out-storeforce-to-all-stores\/\" \/>\n<meta property=\"og:site_name\" content=\"Storeforce Deutsch\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-24T14:36:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/storeforcesolutions.com\/de\/wp-content\/uploads\/sites\/8\/2012\/09\/BeaverBrooks-Jewellers-Logo_v3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"455\" \/>\n\t<meta property=\"og:image:height\" content=\"80\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/storeforcesolutions.com\/de\/press\/beaverbrooks-jewellers-achieve-12-percent-uplift-in-sales-and-rolls-out-storeforce-to-all-stores\/\",\"url\":\"https:\/\/storeforcesolutions.com\/de\/press\/beaverbrooks-jewellers-achieve-12-percent-uplift-in-sales-and-rolls-out-storeforce-to-all-stores\/\",\"name\":\"Storeforce Deutsch - 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